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"Our TV campaigns of the past year, we are very happy," says Daniel Goertz, marketing director of Reuter Badshop their previous success. paos furniture An independent market research attests that the brand awareness increased by around 20 percentage points. According to Otto, Neckermann and Amazon Reuter is mentioned most often in fourth place spontaneously as an online shop with bath products. Among the specialist suppliers of bathroom Reuter Badshop leads the field at even.
This year, the TV exposure is continued. Of 9 January to explain speaking sanitary objects, the benefits of online buying by long-range TV broadcasters such as RTL, Sat.1 or VOX. "This time we have chosen a prime-time approach., The experiences of our past campaigns have shown that this is just time for us as an online shop to be very effective," paos furniture said Goertz.
At the same time, the spots can also be seen on their website and on the Youtube channel. The campaign is supported by brochures and ads in high-circulation print titles. paos furniture Developed the spots, the Hamburg agency Jung von Matt/365, makes Media OMD.
EU consumer law in 2014 on 13 June 2014 occurred in Germany new laws in place governing the rights of consumers at a distance. The dossier explains the background and implications for online retailers. more
Officer Thomas Hesse to digitize Bertelsmann INTERNET WORLD Business Group spoke to the Board about the willingness to change, the lessons of the music industry and a start in online trading. more
BMW had announced its future cars to sell directly over the Internet. Customers would be able to acquire all the models on the web. Now the automaker has backtracked again - and for the time being but will only sell its electric i3 model on their own via the web. Power of e-commerce with new cars so any sense? Does it make sense that automakers enter into direct sales via the Internet? Yes, because in the future everything will be sold on the internet anyway No, expensive investments customers always prefer the on-site consultation paos furniture
With the implementation of the EU consumer rights directive to change the Informationsp ... 2 more Officer Thomas Hesse to digitize Bertelsmann: "If we are embarking, must expect the"
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